Legal
Privacy Policy
1. Who We Are
This Privacy Policy explains how W.I. Trichology LLC d/b/a Simone Trichology USA (“Simone Trichology USA,” “we,” “us” or “our”) collects, uses, shares and protects personal information when you visit our websites and landing pages, request an appointment, communicate with us, or receive text messages from us.
Simone Trichology USA is a trichology clinic located at 661 E Palisade Ave, Unit B1, Englewood Cliffs, NJ 07632, offering hair and scalp assessments, AI scalp imaging, in-clinic treatments and CellWellBeing laboratory hair analysis.
2. Information We Collect
Information you give us
- Contact details such as your name, phone number and email address.
- Appointment details such as your preferred service, date and time.
- Information you choose to share about your hair and scalp concerns, health history or lifestyle, in forms or during your visit.
- Your communication preferences, including whether you consent to receive text messages.
- Payment information when you pay a deposit or for services. Card payments are processed by our payment providers; we do not store full card numbers.
Information collected automatically
- Device and usage information such as IP address, browser type, pages viewed and referring pages, collected through cookies and similar technologies.
3. How We Use Your Information
- To respond to your inquiries and schedule, confirm, remind you of and manage appointments.
- To provide our services, prepare your assessment or analysis and follow up on your care plan.
- To send text messages and emails you have agreed to receive (see Section 4).
- To process payments and deposits.
- To operate, maintain and improve our website and services.
- To comply with legal obligations and protect our rights.
We do not sell your personal information.
4. Text Messaging (SMS) Program
If you opt in by checking an SMS consent box on one of our forms, or by otherwise giving us express consent, Simone Trichology USA may send text messages to the mobile number you provide. Consent to receive text messages is optional and is not a condition of any purchase.
- Non-marketing messages: appointment confirmations, reminders, rescheduling notices, follow-ups and customer care.
- Marketing messages (only if you separately opt in): special offers, promotions and service updates.
- Frequency: message frequency varies.
- Cost: message and data rates may apply.
- Opt out: reply STOP to any message to unsubscribe. You will receive one final message confirming your opt-out.
- Help: reply HELP to any message, call (201) 366-4837 or email [email protected].
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Carriers are not liable for delayed or undelivered messages. For full details see the SMS Terms in our Terms & Conditions.
5. How We Share Information
We share personal information only as described below:
- Service providers who help us run our business, such as scheduling, messaging, email, website hosting, payment processing and laboratory analysis providers (for example, the laboratory that analyzes hair samples for the CellWellBeing service). They may use your information only to perform services for us.
- Legal and safety reasons: when required by law, legal process or government request, or to protect the rights, property or safety of Simone Trichology USA, our clients or others.
- Business transfers: in connection with a merger, sale or transfer of our business, subject to this Privacy Policy.
As stated in Section 4, SMS opt-in data and consent are never shared with third parties or affiliates for marketing purposes.
6. Cookies and Analytics
Our website uses cookies and similar technologies to remember preferences, understand how visitors use our pages and improve the site. You can control cookies through your browser settings. Disabling cookies may affect some site features.
7. Data Retention and Security
We keep personal information only as long as needed for the purposes described in this policy, including to provide services, meet legal, tax and record-keeping requirements and resolve disputes. We use reasonable administrative, technical and physical safeguards to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
8. Your Choices and Rights
- Opt out of text messages at any time by replying STOP.
- Unsubscribe from marketing emails using the link in any email.
- Request access to, correction of or deletion of your personal information, subject to legal exceptions.
Depending on where you live (for example, New Jersey or New York), you may have additional rights under state privacy laws. To make a request, contact us using the details below. We will verify your identity before responding and will not discriminate against you for exercising your rights.
9. Children’s Privacy
Our website and SMS program are intended for adults 18 and older. We do not knowingly collect personal information online from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it.
10. Changes to This Policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new effective date.
11. Contact Us
W.I. Trichology LLC d/b/a Simone Trichology USA
661 E Palisade Ave, Unit B1, Englewood Cliffs, NJ 07632
Phone: (201) 366-4837
Email: [email protected]
Website: simonetrichology.us